During this 8-week course with Shari, you will develop:
* The 8 things you MUST have for your business to thrive (if just 1 of these is missing, your success rates could be 85% lower). Hint: Without these, you will not ATTRACT the right clients and referral partners.
* Your referral partner “dream team” so you will always have a steady influx of new clients. Building your referral partners will not only build your business but it will provide you with resources for your clients. Develop win/ win opportunities for your community.
* Your personal networking event strategy that matches your personality and your business goals so you will actually ENJOY networking.
* Network with confidence! Gain tools that will eliminate social anxiety so you can show up to events and meetings feeling confident and secure.
* A solid follow-up system. You know that follow up is where it's at and if you're not doing it in a way that is true to you, you are missing out. So are your potential clients and referral partners.
* A keep in touch and communication system so you will always be at the top of your potential clients and referral partner’s mind. Most are not ready to buy from you now and without a proper strategy to stay on top of mind, you are throwing money out the window. Don't make this mistake!
* A strategy for closing sales that don’t feel “salesy” and keep your values intact. Many people think "selling" is the enemy... So not true! People LOVE to buy but HATE to be sold. When you offer what is needed to your ideal clients and referral partners in a way that makes sense to them, they are HAPPY to buy or refer to you.
* Track results to ensure your effectiveness and are no longer wasting time on events that are not working for you.
* Group course bonus: FREE private coaching call with Shari ($150 value)
Group course investment: $299
We will meet on Zoom video and all calls will be recorded in case you can't make it live.
Click the button below to reserve your seat.
I see it all the time, people pinging and ponging from networking event after networking event with little or random results.
If you're networking well, you will be gaining a steady stream of incoming clients and referrals dying to work with you. If this isn't happening, there is something awry in your networking and I can help.
Key #1 - Attending the RIGHT events for your personality and your business goals
Key #2 - Balancing meeting new people with nurturing your current relationships
Key #3 - Hosting your own events to attract your tribe, become more visible, and build credibility
I would love to hear from you! Where do you struggle the most while networking?
Want to join my upcoming course? Contact me now firstname.lastname@example.org
We are a little over half way through my Network to Success course with a great group and one of the modules is about follow-up and keeping in touch.
One of the biggest mistakes I see business owners making is that they typically don't follow up that well and if they do, they may meet with someone once and if they don't buy from them at that time, they move on. This is a mistake because it takes time - between 5 to 13 touches to make a sale or to have someone refer to you.
It's no secret that people buy from those they know, like and trust. But what does that really mean? All of that doesn't happen with the pass of a business card or even after one coffee meeting or phone call. So, it's important to have a way to build on those relationships on a deeper level.
My favorite way is through education which is why I do these videos. It's a way I can give you helpful tips you can use now and it gives you an opportunity to see if you resonate with me and like how I teach and know what I'm about.
There are many ways to keep in touch: phone calls, cards, emails, messaging, and sending things like articles or videos that remind you of someone.
Don't worry! Your keep in touch system doesn't have to be a super strict system. In fact, some of it will naturally be a bit random.
The important thing is that you're doing SOMETHING to regularly allow opportunities for people to get to know you so they can see if they like you and trust you. Beyond that, they also have to need and be ready for what you are selling.
Thanks for watching!
Please comment and let me know how you keep in touch with those in your community.
I want to share this story from a friend of mine because it happens a lot and it's very much a turn-off. Yet, people offering it think it's ok because they think they are giving a gift of free product to "try".
Well, I'm here to tell you this doesn't work.
I share this story so you can learn from it.
My friend happens to be in the fitness industry so, people reach out to her all the time to get her to use and/ or sell their supplements.
She was recently approached by someone who she didn't know via facebook messenger. Although they had friends in common, they were not connected.
The message went something like this "Hi there, would love to have you try out my products for free and tell me what you think."
My friend wasn't happy, in fact, it annoyed her.
If you're in that business, you get approached CONSTANTLY so, it's kind of annoying, to begin with.
The person outreaching didn't even bother to get to know the person she was trying to sell to. She had no idea what my friend did as a specialty in her business, what her values are, or if her supplements matched up with that in any way shape or form.
So, if you're doing this. Stop!
Take the time to get connected and learn about the people you want to approach. And don't approach them with the sale first (a free trial when you want someone to buy is not a gift).
Put connections first, and the sales will come.
If you're interested more in hearing about my book "Getting in Bed with the Right People in Business", send me a message and you can buy your copy.
I would love to hear your networking stories! Please share below so I can teach others what not to do.
Do you have a clear, concise answer to the question "what do you do?"
This is really important when you're out at networking events so that the person on the other side of your conversation knows who you help and the solutions you solve for them.
If you are confused about your business, then everyone you talk to will also be confused and you will be missing out on referrals and clients.
One reason business owners begin to get jumbled up here is that as they add revenue streams to their business, they may be adding things that seem cool but aren't in alignment with their mission for their business and the clients they are passionate about helping.
I'm a huge proponent for adding revenue streams to your offerings but make sure that the revenue streams you offer support your mission and your vision so it doesn't cloud your message.
Please post a comment, I would love to hear from you about your networking experiences.
Thanks for watching!
Cheers to your success!
Learn From Your Experiences: What are your negative and positive networking moments and what can you take away from them?
The referral building process is an in-depth one and what I want to chat about today is about how you are training people to refer to you.
Are they clear on who you help? Your specific niche?
Are they clear on what problems you provide solutions for?
Are they clear on what cues to listen for in conversation? What topics to your ideal client complain about or start conversations about?
And, once your referral partners hear those cues, what do they do next? How do they talk about your support and how do they introduce you?
I recommend creating a cheat sheet to make it easy for them so that you are on top of mind and they have a full understanding on how to refer to you (this simple technique has worked really well for me in the past).
I would love to hear from you!
What are your struggles or successes in the referral building realm?
Thanks for watching!
Cheers to your success!
At the event, I will get to share with you one of my favorite topics - Developing Power Partners.
Check out why I love to help business owners the art of creating referral relationships.
There will be a full-day of great speakers, networking with other wellness professionals, and learning how to generate more revenue in your business.
Message me if you want to find out more or be one of my guests for the event.
5 Tips to Prepare for a Networking Event
Some people get a little nervous when heading out to a networking event and I think it's because they may not feel prepared or know what to prepare for.
1 - Set time aside to follow up after the event. The magic really is in the follow-up.
2 - Take some time to prepare how you answer the question "what do you do?". I'm not talking about having an overly "canned" answer but an answer in a conversational way that is clear, concise and to the point. Then, stop. Do not throw up on the person who asked. If they are interested in hearing more, they will ask.
3 - Prepare a few conversation starters other than talking about the weather or asking people what they do. Be curious about those you are talking to.
4 - Bring business cards. This one is obvious but I have an opinion about pushing business cards onto people. Don't do it! My rule of thumb is I typically hand out my card only when asked or when it makes sense to ask them if they would like one.
5 - Show up with a smile on your face and an attitude to be open and be of service. If you're going with the intentinon of meeting some great people and seeing where things go from there instead of needing to get business at the event, your experience will be much more fun!
Thanks for watching!
If you would like my FREE gift "The Networking Challenge" your guide to successful networking, please drop me an email email@example.com.
p.s. I would love to hear from you! How do you prepare for networking events?
Please post in the comments below.
Hi there! I'm Shari and am thrilled you stopped by! I love developing community, growing my business and helping health and wellness professionals do the same.