We are a little over half way through my Network to Success course with a great group and one of the modules is about follow-up and keeping in touch.
One of the biggest mistakes I see business owners making is that they typically don't follow up that well and if they do, they may meet with someone once and if they don't buy from them at that time, they move on. This is a mistake because it takes time - between 5 to 13 touches to make a sale or to have someone refer to you.
It's no secret that people buy from those they know, like and trust. But what does that really mean? All of that doesn't happen with the pass of a business card or even after one coffee meeting or phone call. So, it's important to have a way to build on those relationships on a deeper level.
My favorite way is through education which is why I do these videos. It's a way I can give you helpful tips you can use now and it gives you an opportunity to see if you resonate with me and like how I teach and know what I'm about.
There are many ways to keep in touch: phone calls, cards, emails, messaging, and sending things like articles or videos that remind you of someone.
Don't worry! Your keep in touch system doesn't have to be a super strict system. In fact, some of it will naturally be a bit random.
The important thing is that you're doing SOMETHING to regularly allow opportunities for people to get to know you so they can see if they like you and trust you. Beyond that, they also have to need and be ready for what you are selling.
Thanks for watching!
Please comment and let me know how you keep in touch with those in your community.
Hi there! I'm Shari and am thrilled you stopped by! I love developing community, growing my business and helping health and wellness professionals do the same.